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  • Home
  • Meet Jim
  • Folio
    • Advertising
    • Branding
    • Design
    • Digital
    • Environment
    • Packaging
    • POS/VM
    • Promotions
    • Shopper
    • Trade
  • Industry
    • FMCG – CPG
    • HEALTH & WELLNESS
    • RETAIL
    • EDUCATION
    • LUXURY GOODS
    • ALCOHOL
    • PHARMACEUTICAL
    • TRAVEL
    • PROPERTY
    • FURNITURE
    • AUTOMOTIVE
  • Brands
  • Connect
  • 0418 302 708
  • Home
  • Meet Jim
  • Folio
    • Advertising
    • Branding
    • Design
    • Digital
    • Environment
    • Packaging
    • POS/VM
    • Promotions
    • Shopper
    • Trade
  • Industry
    • FMCG – CPG
    • HEALTH & WELLNESS
    • RETAIL
    • EDUCATION
    • LUXURY GOODS
    • ALCOHOL
    • PHARMACEUTICAL
    • TRAVEL
    • PROPERTY
    • FURNITURE
    • AUTOMOTIVE
  • Brands
  • Connect
  • 0418 302 708

Tetley Green Tea Launch

I creatively directed and led my team to win this key account from a large incumbent Melbourne based agency, developing a campaign that delivered on Tetley’s core strategic objectives right through the line from TV to packaging and in-store activation.

Creative concept and campaign design and development. Local market brand strategy development. Creative Direction and Art Direction for TV, Print, Digital, In-store Media, Packaging Design and Shopper Marketing Campaigns.

Client

Tetley Australia

Category

Advertising · Design · Packaging · POS/VM · Promotions · Shopper · Trade

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The Concepts Guy

FREELANCE MULTIDISCIPLINARY CREATIVE CREATIVE DIRECTOR & DESIGNER

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